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Evil Geniuses Win $6.6 Million Playing Video Games: eSports May Be Good for You

The prevailing parental narrative about video games is that they are likely to be an anti-social addictive waste of time or, at best, mind-numbing entertainment. It might be time to reconsider that narrative. Imagine an arena with tens of thousands of fans and millions watching online cheering for their favorite team in a team-based video […]

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The Power of Experiencing What Your Customers Are Experiencing

Do you know what your customers are experiencing when they use your product or service? If you had the same experience they were having, you could be knowledgeable, empathetic, and encouraging – you could be really helpful! Our kitchen faucet was about seven years old and the bracket under the counter had rusted out so the […]

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Five Reasons Your Company Is Addicted to Reorganization and How to Survive the Next One

Some companies seem to be in a constant state of reorganization. It’s almost an addiction. If you want to survive reorganizations, you need to be a bridge not a box. More on this in a minute, but first, it helps to understand why companies reorganize so often? 1. Modern enterprises tend to describe themselves in […]

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Is Your Market Going to be Uberfied or AirBnB’d? Disruptive Innovations Coming Your Way

Uber is a “private car for hire” service which uses a mobile app to handle the whole engagement and payment transaction including rating both drivers and riders. It has the taxi industry trying to set up roadblocks. AirBnB matches up people who want to rent out their apartments (trailers, rooms, etc.) with people looking for […]

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What the Muppets Have to Say About Your Business and Your Audience

I have been reading the new biography of Muppets creator Jim Henson by Brian Jay Jones. Part of Henson’s genius was that he recognized things about the medium of television that seem obvious in retrospect. In particular, he understood the importance of literally seeing things from the audience perspective. Most early television shows that included […]

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